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Introducing BLING SNAPS (Posted On: Sunday, March 21, 2010)

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Introducing Bling Snaps, fun and funky graffiti for your gear. Add a Bling Snap to your goggle strap, decorate your knapsack, snap one through your zipper pull – use your imagination to find different ways to garnish your gear.

Bling Snaps are the latest collectibles to personalize and individualize your belongings.

Kirsty Stevenson, an avid skier and the inventor of Bling Snaps, noticed a lack of decorative accessories for skiers and snowboarders during her travels to various ski areas. She developed a line of products for the sporting goods and giftware industries, building upon consumer demand to personalize everyday items.

“People are looking for fun ways to make themselves stand out from the crowd. Bling Snaps are the coolest new collectibles – everyone will want to collect them and Snap them all over their gear,” said Ms. Stevenson.

Stevenson worked with Ove Design, one of Canada’s top Industrial Design firms, to develop a style that was fun and fashionable, but able to withstand the rigors of an outdoor environment and remain securely fastened during all activities. The two-part Bling Snap is designed to “snap” through various kinds and thicknesses of fabric with a highly decorative image on one side and a unique locking mechanism on the back. The border on the front of the Bling Snap is shiny so that it sparkles in the sun. Bling Snaps are proudly made in Canada.

Different artists and illustrators were hired to design a series of themed images for winter 2010. They responded to the challenge of working in a small space, the Bling Snap is 1 ¼” in diameter, with a series of colourful and attractive designs that appeal to a wide audience of outdoor enthusiasts. There are skiers, snowboarders and park and pipe riders, a pretty little princess, Canadian and American flags, favourite slogans like “Locals Only” and “POW” – all are attractive to the young and the young at heart. 25 unique cool and colourful designs are available at selected retail stores and online.

“Spring Bling” designs embracing summer activities like golfing, surfing, skateboarding and soccer, will be introduced in late March.  Bling Snaps can be custom made with any image for any occasion – product launches, trade shows, corporate events, ski
or golf days can be commemorated; weddings, anniversaries, birthdays or any special events can have their own unique Bling Snap. Sponsors, sports teams, and club members will love adding a Bling Snap to their gear; they are a unique and innovative way to mark special occasions.

Look for them in Collingwood stores Skiis & Biikes, Three Peas in a Pod and Squire John’s, and in the Mississauga and Don Mills locations of Skiis & Biikes.

Further information may be found on the corporate website,  or by contacting Kirsty Stevenson, 705.443.0500


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